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The latest: How mobile wallets are revolutionizing retail

Build faster in mobile wallets

Create interactive experiences in Apple, Google, & Samsung Wallets using Badge's no-code UI, APIs, and the first embedded wallet platform for POS & SaaS companies.

Start building

Talk to sales

API

Embed

Accelerate development

Badge is the developer platform for wallets

Badge gives product teams a single entry point for all mobile wallets, pass types, and marketing features, and seamlessly integrates new wallet features as they launch to minimize ongoing maintenance efforts.

Documentation ➔

Build

Loyalty Cards

Gift Cards

Event Tickets

Travel Tickets

Transit Passes

Coupons & More

Engage

Push Notifications

Pass Takeover Campaigns

Segment Audiences

Geofencing & Beacons

Group Passes

Email & SMS Distribution

Connect

CRMs

POS

Loyalty Programs

Event Mgmt Platforms

Marketing Platforms

Ecommerce Platforms

Reduce complexity

Save time with flexible implementation

Choose the implementation method that fits your needs. Badge makes it simple to get started, no matter your technical expertise.

Embed/SDK

Embed Badge's UI components into your SaaS or POS platform, enabling your customers to effortlessly create and manage passes, launch campaigns, and track their performance.

Learn More ➔

No-Code UI

Use Badge's WYSIWYG interface to create, manage, and distribute dynamic passes in wallets and send powerful in-wallet campaigns.

Learn More ➔

APIs

Developer-loved with clear documentation. Build exactly what your customers need—fast and for any use case.

Documentation ➔

Make wallets dynamic

Integrate your systems to create custom wallet experiences

Badge integrates seamlessly with CRMs, POS, loyalty programs, event management software, marketing platforms, ecommerce providers, and more.

Do more in wallets

Drive results with powerful marketing workflows

Unlock a powerful new marketing channel and create in-wallet campaigns that can be triggered by location, time, or events in your systems.

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Push Notifications

Send push notifications to users' lock screens through wallets, no app required. Use Badge's audience segmentation to personalize.

Wallets have a 100% push notification opt-in rate

Earn 200 points!

Add your birthday to earn points

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10% off online only

Redeem your offer on any purchase

Greencart Rewards

Free grocery delivery

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In-Wallet Offers

Send offers directly to users' wallets that can be redeemed in-store via NFC or QR, or on ecommerce sites with configurable links.

Drive more traffic with omnichannel redemption

Location Based Notifications

Set up to ten geofences per user that triggers a push notification when users are inside the geofence.

Set coordinates and connect beacons

Conversion Rate

8.2%

1.4%

than last week

Wallet Analytics

Get new first party data on how users engage with your wallet passes, including link clicks and campaign redemption data.

Connect your POS to get real-time redemption data

Performance

Enterprise-grade scale and security

Designed to scale with your business, Badge delivers unmatched performance at enterprise-level volumes while adhering to the highest security standards.

High volume APIs

Localized for 70+ languages

SOC 2 compliant

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Active Passes

56,345,091

10%

vs last month

Partner with wallet experts

Our powerful technology and hands-on support help remove roadblocks, streamline workflows, and ensure a seamless path to wallet adoption.

Google Developer Council

Badge is a member of the Google Wallet Developer Council and maintains a close relationship with Apple and Samsung to provide product feedback from customers.

Enterprise Developer Support

Badge's engineering team is here to answer technical questions and help get you unblocked. Work with us directly in Slack or message us through Intercom.

Backed by the best in Fintech

Backed by QED, Infinity Ventures, and executives from Plaid and Google, Badge partners with global fintechs to innovate, engage, and shape the future of wallets.